Episode Eighteen
Carter Foxworth: Branding, Celebrity PR & the Works Cycle
carter foxworth
Carter’s passion for the boutique fitness industry and savvy business sense is the driving force behind The Works Cycle. She brings years of strategic brand marketing and PR experience to the team. Carter played an integral role in developing The Works A Sweat Studio by Sarah Frick brand and continues to serve as the Director of Marketing for the studio. Full of hustle - not a single detail goes unnoticed with Carter at the helm. She believes in a customer centric approach to business, always curating the best possible brand experience in and out of the studio. She’s the brain, the boss lady, the behind the scenes magic maker.
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Show Notes
Topics of Conversation:
Her childhood in Augusta Georgia
What she learned from working in PR in NYC for 6 years
Working for brands like Stuart Weitzman & styling people like Beyonce, Taylor swift & Gisele
Strategic brand marketing, authenticity & brand experience
Her passion for cycling & boutique fitness
The Works & the Works Cycle
Becoming a cycle instructor & what she’s learned
& so much more!
Connect with Carter:
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About Carter:
Carter’s passion for the boutique fitness industry and savvy business sense is the driving force behind The Works Cycle. She brings years of strategic brand marketing and PR experience to the team. Carter played an integral role in developing The Works A Sweat Studio by Sarah Frick brand and continues to serve as the Director of Marketing for the studio. Full of hustle - not a single detail goes unnoticed with Carter at the helm. She believes in a customer centric approach to business, always curating the best possible brand experience in and out of the studio. She’s the brain, the boss lady, the behind the scenes magic maker.
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